Alex R. Castro is a retired advertising executive and is now a consultant and museum curator of the Center for Kapampangan Studies of Holy Angel University, Angeles City. He is the author of 2 local history books “Scenes from a Bordertown & Other Views” and “Aro, Katimyas Da! A Memory Album of Titled Kapampangan Beauties 1908-2012”, a National Book Award finalist. He keeps 2 pop culture blogs: “Views from the Pampang” (2009 Philippine Blog Awards finalist) and Manila Carnivals 1908-1939. He is a 2014 Most Outstanding Kapampangan Awardee in the field of Arts. For comments on this article, contact him at [email protected]
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